Features
The full picture
Every capability built into Surfaced — from content creation to AI search readiness. One system that keeps working after launch.
From your approval to a live page in minutes
Content That Builds Itself
The system finds the gaps in your search coverage, writes the brief, drafts the page, and deploys a real preview. You approve; it publishes.
Automated Gap Analysis
Twice-monthly scan of your real search data against the pages you already have. Surfaces phrases you are being shown for but have nothing to answer with.
Content Brief Generation
Structured briefs with the target query, working title, outline and the page they are meant to support — written from your data, not a template.
One-Click Approval
Email with a preview link. Approve or reject in one click, no login. Nothing moves until you do.
AI Content Generation
The full page drafted from the approved brief in your brand voice, with your services, market and site structure as context.
Draft, Then Publish
Every new page is committed to a branch and deployed to a real preview URL first. The finished page is checked on the web before it can reach your live site.
Post-Deploy Tracking
Every published page is recorded with its target queries, its performance, and a complete audit trail of who approved what and when.
Not a one-time setup.
Continuous Optimization
Traditional agencies build a site and move on. Surfaced collects your search data every week and proposes improvements twice a month.
Keyword Tracking
Per-keyword position, search volume and ranking URL, with history, so a trend is visible rather than inferred.
Page Performance
Per-page impressions, clicks, click-through rate and average position, straight from Google Search Console.
Relevance Filtering
Phrases that neither rank nor earn impressions are dropped before they reach a brief. High search volume alone is not a reason to write.
On-Page Gap Detection
Flags pages where the target phrase is missing from the title, H1 or meta description.
Website, Google Business Profile, reviews — one platform.
Multi-Channel Presence
Your website content, Google Business Profile posts and review replies handled by one system. Not four tools with four logins.
Monthly Profile Posts
Up to two posts a month drafted from your services, seasonality and local context — timely updates, service spotlights, review highlights.
Post Approval & Publishing
Preview, approve or reject. Approved posts publish straight to your Google Business Profile through the API — no manual posting, no extra login.
Review Response Drafting
New reviews come back as drafted replies in your voice, using the sign-off and language rules held on your account, ready to approve.
Never Speaks Over You
A review you have already answered yourself is never drafted for, and the reply is re-checked immediately before posting. Your own words are never overwritten.
Review Tracking
New reviews are checked three times a week, and the last 30 days of reviews and your average rating are reported in the Monday briefing.
The next wave is already here.
Ready for AI Search
Customers increasingly ask an assistant before they ever open a results page. Surfaced makes your business legible to the systems producing those answers — and it is live on every site we run.
Machine-Readable Twin of Every Page
Ask any page for markdown and you get clean prose at the same address, with no navigation, scripts or styling wrapped around it. Browsers still get the designed page.
Curated llms.txt
An authoritative summary of who you are, where you are and what you do at your site root, followed by an index of every page.
Deliberate Crawler Directives
GPTBot, ClaudeBot, PerplexityBot and Google-Extended told explicitly what they may read — permission on the record rather than an accident of a default file.
Structured Data Published
Your address, hours, services and practitioners emitted as schema.org data an assistant can consume as facts instead of interpreting from prose.
AI Readiness Audit
A seven-check report on what assistants can and cannot see on your site — run before you start, and again once the work has landed, so the improvement is a score that moved.
Not stateless tools.
AI That Learns Your Business
Every proposal is made against your own data — the pages you have, the queries you are shown for, and the rules you have set.
Proposals From Your Own Data
Briefs and edits are proposed from your Search Console queries, your rankings and the pages you already have — not from a generic keyword list.
Standing Directives
Tell us once — "never mention sedation pricing" — and it is recorded and applied to the briefs and pages written for you afterwards. One-time notes work too.
Ready?
Be the business
they're pointed to.
Local discovery is shifting faster than most businesses realize. Get ahead of it — before your competitors figure out what it means.
Let's talk about what Surfaced can do for you.